Concept

Content

The raw material of your signage, from images and video to web pages and apps.

Content is the message on the screen. Everything else in Screenly, the playlists, the scheduling, the screens themselves, exists to get the right content onto the right screens at the right time.

These pages are about the ideas behind content: what counts as content, the difference between static and dynamic content, and how one piece of content can mean different things on different screens.

Topics

3 topics · 6 min read

1 What content is Content is what your audience sees, the message on the screen and the reason the screen is there.
2 Static and dynamic content The most useful question about any content is whether it changes on its own. Static content is dependable; dynamic content stays current.
3 One piece, many screens In signage you show the same content in many places. You manage one piece, and it can even adapt to each screen.

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